The SMB’s guide to staying afloat during the COVID-19 pandemic

More than being a global health crisis, the COVID-19 pandemic is also upending the global economy. Many businesses find themselves facing the grim reality that if they don’t find a way to adapt to the crisis, they’ll end up closing their doors for good. Here are some tips that can help your business get through […]

AI and eCommerce: All you need to know

If you run or manage an eCommerce business and are wondering how you can benefit from artificial intelligence (AI), you’re in luck. We’ve come up with a list of the most important reasons for your business to adopt AI. Predicting what your customers want AI has many uses in eCommerce, benefiting both the business and […]

Instagram audience: Turn them into customers

Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential […]

Organize online sales with an OMS

More and more businesses today are seeking ways to run their operations optimally from top to bottom, a huge reason behind the proliferation of order management systems (OMSs). Find out if your business will benefit from one. First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The […]

Do ugly websites really cost you money?

No business owner should ever be embarrassed by their website. It’s worth the effort to run through everything with a fine-toothed comb and ensure your online customers are getting the best possible experience. We’ve rounded up the top six website elements you need to invest in. A variety of professional photos From pictures of your […]

Best practices for SMB Facebook pages

One point five billion people check Facebook every single day. That’s a lot of potential business for companies that take the time to manage and update their profile. There are lots of ways to simplify social media engagement that don’t require much time or money, but these six are our favorites. Focus on getting comments […]

OMS: The best way to organize online sales

There are so many variables that go into order fulfillment and shipping that it’s no wonder an entire field has sprung up around streamlining these processes. If you’re looking for a great way to add value to your business, an order management system may be just the thing for you. First off, we need to […]

Instagram followers: turn them into buyers

Because of its image-heavy content, Instagram has become a tremendously popular social platform, as evidenced by its 500 million users and over-a-billion daily engagement. More than being a photo-sharing social network with fun filters, Instagram’s potential to turn your followers into customers is worth exploring. Make the most of your Instagram account with these 5 […]